Five Minutes With….Jason Andriessen, State Super Financial Services

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Jason Andriessen - the part-time coach of the Pennant Hills Under 9s soccer team and the full time general manager, marketing, product & advice at State Super Financial Services - takes a five minute break to give Wealth Professional his take on the financial advice industry.

Why financial advice?
Financial advice implemented well improves lives.  It enhances today’s decisions with demonstrable positive benefits for clients over time.  It provides a sense of control, and confidence that clients can spend money today, with the peace of mind from knowing that they can still achieve their long term ambitions.

How would you sum up advisers in three words?
Benevolent, trusted, golfers.

How would you change the industry?
I’d push harder on the professionalism front.  Our industry is broad, with lots of participants.  We should differentiate professionals, such as Certified Financial Planners, who are willing to sign up for higher standards of behaviour and education.  And we need to hold these professionals accountable for their behaviour when things go wrong.  Professionalism is a difficult path, but it’s a worthy destination.

Best advice you’ve ever been given?
Understand what you stand for, and then courageously live your beliefs every day.

What’s the most important thing an adviser can do to develop their business?
Be accountable; deliver on promises to clients.

If you were Prime Minister for one day, what would you do?
Reduce intergenerational inequity of the retirement savings system.  I wouldn’t need to worry about being re-elected so I could afford to alienate some rich Baby Boomers. 

What’s the biggest challenge facing the industry today?
The biggest challenge, and opportunity, is enhancing accessibility of advice.  As an industry we need to think differently about advice.  We shouldn’t limit ourselves to ‘comprehensive’ advice provided face-to-face.  Accessibility will improve when we embrace scaled advice, and deliver and implement it on the clients’ terms.

NRL, AFL, soccer or other?
Soccer.  I’m particularly fond of the Pennant Hills Under 9s.  They have a passionate, but largely inept coach (me).

What’s your favourite drink?
Any big Shiraz, especially if I’m sharing the bottle with my wife.

If you could invite three people to dinner, dead or alive, and excluding family and friends, who would they be and why?
First invitee would be Jesus Christ.  He is the ultimate professional, neutralising his conflicts; “love your neighbour as yourself”.  I’d send the second invitation to Nelson Mandela, to understand the source of his personal strength and resilience.  Lastly, I’d invite Hans Christian Andersen simply because he’d have some terrific stories!