Financial planners will see increasing competition from institutions that offer a full suite of financial products, and it’s time to fight back.
This was the assessment of Australian Capital Home Loans MD Barry Parker, as he announced the launch of his company’s independent financial planning arm, Australian Capital Financial Planning.
“We want our customers to get the best deal on every aspect of their financial lives, said Parker, who added that planners must fight back against competition from big institutions that offer a full suite of financial service products.
“I’ve always seen a strong relationship between financial planning and home loans, and I want to make that a priority for our financial services consultants,” he said, adding that Australian Capital will offer planners the ability to diversify their advice offering under the company’s ACL, AFSL and Real Estate Licence – and provide a broader offering than the big banks and insurance companies.
“We find that our clients aren’t just after financial planning services, they want a relationship for their full financial life.”
Parker is on a recruitment drive, and has claimed that new entrants to the Australian Capital team will be offered the opportunity to grow their own business.
According to an official statement, planners who join Australian Capital Financial Planning get full training, mentoring, support tailored to their experience and a flexible structure. There are no entry fees to join.
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